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Web Design Bulletin: HostGator, PandaDoc, Targeting Authors

By Ray DelVecchio • Jan 31, 2020

Cool Tool, Service or Resource

HostGator website hosting services

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HostGator is the first reliable company that I picked for website hosting when I began my web design journey back in 2010. To this day, they still host the majority of my local client websites.

Even if you have a portfolio website, create a new blog to share your hobby or passion with people around the world.

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Web Design Example

PandaDoc website screenshot

PandaDoc

This homepage is a beautiful example of a simple design. It’s dark text on white background with one accent color – green.

The immediate focus is not a design element, but the headline and description. That means they spent a lot of time on copywriting.

They have easy to understand video clips throughout to see how their service works.

They’re also using a chatbot (bottom right), which is proving to be a widespread trend in online marketing.

How to Find Clients

Do you love reading books? Maybe you should target authors who want to build their personal brand!

It’s a simple process:

  • Browse Amazon categories and get author names
  • Search each author to see if they have a website
  • Find their contact info either online or through the book

All authors benefit from having a blog where they can test writing ideas and collect emails to promote new books to an interested audience.

You can create a WordPress design and use that as a template with almost any future author client.

This is a strategy to make more money with less creative effort!

Join the premium membership and learn how I made $20,000 from one website client!

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