You might think having a ton of experience with computers would lend itself to freelancing with websites and online marketing.
From my perspective, this is not entirely true.
When I began, I convinced myself that money would be flowing into my bank account from the first month because of my superior technical knowledge with a Master’s degree in Electrical Engineering.
I quickly realized several facts of life they don’t teach you in school:
- Business people don’t care about your credentials or degree. At all. They care about whether you can help solve their specific problem.
- Simply saying you can solve their problem isn’t enough. It takes a lot more effort than I anticipated to “sell” someone that you’re the best fit for them.
- The best way to sell them is to show the results you’ve had with a similar business.
As a tech geek, it was incredibly hard for me to connect with business owners who didn’t understand web basics. It’s like speaking French when all they know is English.
If you’ve become interested in websites within the past 12 months or so, you will likely keep the conversation simple, and by doing so, convey your message faster to an offline business owner.
The other significant advantage of being a beginner is that since you don’t know any better, you’ll always look for the most straightforward solution to a technical problem.
In the world of WordPress, this means that while developers are researching the perfect solution or tinkering with code, you will find the “good enough” solution and implement it faster.
The longer I’ve been in business, the one thing I realize about financial success – it’s a lot less about high-end skill and much more about high-end speed to delivery.
Please take my advice, and stop worrying that you’re not good enough. You will never feel 100% ready, and the worst thing you can do is convince yourself, “well I’m busy so I’ll get to this next month.”
I’ve heard this story from friends, and 5 years later, do you know where they are? Stuck in the exact same situation.
Right now is the best time to start.
You can learn WordPress in 3 months or less. Of course, you won’t be an expert and that doesn’t matter. Trust your ability to learn the rest along the way and get paid while doing it.
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